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OneDomain Company Profile
 
 
OneDomain is a rapidly growing Birmingham, AL-based software company that develops and markets media planning, research, and business intelligence software to television stations across the United States. The primary product, called ClearView, allows broadcast salespeople to analyze TV ratings and target their approaches to selling time slots to advertisers. Following incorporation in October 2001, the company's first two years were spent in product development. Only 24 months after its first major software release in November 2003, OneDomain earned a 20% market share.



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Principals

As a team of former presidents, vice presidents, entrepreneurs, and senior technology executives, our partnership is differentiated from all other companies by its vast operating experience. We completely understand the business complexities that lie beneath the balance sheet. This know-how is complemented by deep expertise in Nielsen ratings analysis, infrastructure, software components and Web-based solutions. And since our partnership works as a team, each one of us is involved in and committed to the success of the company.

Charles Welden

Mr. Welden graduated from the Vanderbilt school of computer engineering. Charles was primary architect of the Tapscan Tvscan systems which enjoyed a 92% market share during his 14 year tenure with Tapscan, Inc. Charles is one of a handful of people in the world that fully understand the complexities of the AC Nielsen ratings database.

Greg Calhoun

Mr. Calhoun has spent his entire 28 year career in the media industry selling products to the various media disciplines. Mr. Calhoun has served as Vice President of Marketing for 2 different companies. As Senior Vice President and General Manager, he engineered the successful sale of the Tapscan, Inc. television and cable divisions to Buymedia.com. Every company Mr. Calhoun has been involved with has been successful.

Don Bennett

Mr. Bennett has spent most of his career making systems talk to each other. Locally educated at Jacksonville State, Mr. Bennett brings a unique expertise to the programming team that constitutes OneDomain, Inc. Don has developed interfaces with almost all of the legacy systems we must complement or compete with. Don has over 8 years of experience and understands the unique needs of broadcasting at both the local and national levels.

Ed Salgado

A Software industry veteran, Mr. Salgado has been an entrepreneur for most of his business career. Ed began OneDomain, Inc. 10 years ago with primary emphasis on developing tool sets for computer programmers. Ed is widely acknowledged as a graphical user interface expert.

 
Copyright OneDomain, Inc. - 2004